A Digital Reimagining for a Boutique Luxury Escape
Berwick Lodge is a distinctive luxury hotel, set in a historic building surrounded by tranquil gardens. Yet, its old website didn’t quite capture the sophistication, charm, and individuality that guests experience upon arrival. Our mission? To refresh the brand’s digital presence with a modern, high-end aesthetic that reflects the property’s personality and inspires bookings.
This was far more than a visual makeover, it was a complete user experience transformation. We redefined the colour palette to better reflect the luxury and warmth of the hotel, introduced elegant typography for a more refined feel, and shifted the entire navigation experience. Moving to a left-hand menu created a more dynamic, intuitive structure, allowing guests to effortlessly explore the hotel’s four core offerings: bedrooms, events, weddings, and food & drink.
The result is a website that feels as special and individual as Berwick Lodge itself; immersive, visually striking, and tailored to guide visitors seamlessly from browsing to booking.
Key Features
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Sophisticated new visual identity with updated colour palette and typography
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Left-hand navigation for a bold, contemporary feel
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Clear focus on the hotel’s four key experiences: bedrooms, events, weddings, and food & drink
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Enhanced user journey to increase engagement and direct bookings
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Fully responsive design for a seamless experience on all devices
The Outcome?
A sleek, modern platform that brings Berwick Lodge’s luxury and charm to life online—capturing attention, inspiring visits, and driving direct bookings.
Explore the live site and see for yourself: https://www.berwicklodge.co.uk/
